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Mastering Key Account Management
Leading Sales With Key Account Management
Aims and Objectives of the course- Role of Key account Manager (22:05)
Deciding on the Key Account (12:52)
Account Management Types (9:45)
Framework for managing the key account (29:32)
Building Account Planning for one account (22:40)
Key account over view (21:39)
Our situation in the account (12:37)
Opportunity analysis, prioritising, and deciding (5:24)
Developing and deciding on the main and sub actions (9:44)
Opportunity analysis, prioritising, and deciding
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